It is sometimes difficult to pick colour a new promotion, advertisement, staff uniforms or even for branding your business. Colour schemes are a personal choice with everyone having differing opinions.
One of the most important considerations in the creation of a design revolves around the effective use of colour.
Consider the feelings associated with with various colors:
Red
signifies life, passion
Blue
gives the feeling of coolness, calm
Green
connotes growth, springtime
Yellow
says warmth, vitality
To assist with colour selections, what ever your project the following colour chart may assist.
|
Blue |
Healing, patience, intuition, comfort, love, joy, happiness, tranquillity, meditation |
|
Black |
Exorcism, banishing, Healing severe diseases, absorbing and destroying negativity |
|
Brown |
Love of animals, healing animals, Earth connection, stability, home, physical objects |
|
Crystal |
Magnetism, harmony, wholeness |
|
Gold |
Action, force, growth, healing |
|
Green |
Money, healing, abundance, determination, will, luck, fertility, growth, employment, finances |
|
Grey |
To neutralize |
|
Indigo |
Change, psychism, flexibility, healing, the subconscious mind |
|
Lime Green |
Healing, Responsibility, Idealism |
|
Orange |
Friendship, learning, stimulation, strength, energy, enthusiasm, authority, luck, adaptability, attraction |
|
Pink |
Love, friendship, work, creativity, honour, morality |
|
Red |
Health, Protection, Strength, Faith, Courage, Sex, lust, Vitality, Passion, Communication, |
|
Rose |
Perception, love, prophecy, clarity |
|
Silver |
Receptivity, intuition, self-healing |
|
Turquoise |
Personal honour, self-development, self-knowledge |
|
Violet |
Power, spirituality, gratitude, healing severe diseases, meditation |
|
White |
Purification, protection, peace, service, innocence, truth, wisdom, sincerity |
|
Yellow |
Intellect, inspiration, study, comfort, attraction,
love, joy, divination, inspiration, persuasion, confidence |
Till next time!
Wayne Moran is the managing
director of Jacem Business Development Pty Ltd. Jacem’s mission is to
help businesses grow through a range of business services in marketing,
business process re-engineering, information technology adoption, succession
planning, project management training, staff performance and development as
well as thinking & creativity training. Wayne can be contacted directly on
0418 153 063.